Southside Label was born out of passion for urban fashion and a desire to create a brand that celebrates individuality and self-expression.

Founded by two friends, G. & K. , who shared a deep appreciation for street culture, Southside Label started as a small local project and has grown into a renowned fashion destination. 

Drawing inspiration from the vibrant streets of the big cities, Southside Label aims to provide fashion-forward individuals with stylish and unique clothing that embodies the spirit of the urban lifestyle. 

Our focus is on providing comfortable yet high quality clothing without compromising on quality. Our new website and the opening of Southside Worldwide is a big celebration moment. We have been planning this move for some time and we are excited to take on the challenge of shipping our products worldwide. We aim to share the Southside ideology with the world and provide our customers with a truly unique experience.

Mission: At Southside, our mission is to empower individuals to embrace their unique style and express themselves confidently. We believe that fashion is a powerful form of self-expression and that everyone should have access to stylish and high-quality clothing that reflects their personality. 

Our purpose is to curate a diverse range of street-inspired fashion that transcends boundaries and resonates with individuals who seek to stand out from the crowd. We strive to create garments that not only look good but also feel comfortable, using premium materials and paying attention to every detail.

Vision: We are committed to fostering a sense of community and inclusivity, celebrating diversity, and supporting emerging talent within the urban fashion scene. With our website, we aim to create an immersive experience where individuals can explore our collections, discover their own unique style, and feel inspired to express themselves authentically.

We believe that fashion has the power to inspire, connect, and transform lives. Join us on our journey as we continue to push boundaries, challenge conventions, and redefine what it means to be a part of the Southside community.